The pay range is $147,000.00 - $264,000.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits .

About Us

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Targethere (https://corporate.target.com/about) .

Within Marketing Product, the Content Creation & Operations team is focused on building tools and processes that drive efficiency, scalability, and innovation in content production. By reducing duplication and enabling personalized, high-quality content at scale, this team plays a key role in transforming how Target creates and delivers content across all channels.

Product Teams at Target Corporation are accountable for the delivery of business outcomes enabled through technology and analytic products that are easy to use, easily maintained and highly reliable. Product teams have one shared backlog that is inclusive of all product, technology and design work.

You will be accountable for building, coaching, and mentoring a strong team of product managers while also building a strong team culture of progress, transparency, and efficiency across Product teams. You will be responsible to elevate your collective team’s performance by providing insightful, motivating, and constructive feedback to all roles on the team while also working with senior leadership and peers across pyramids to negotiate and remove execution related barriers for your teams.

We are seeking a Director, Product Management – Content Creation & Operations to lead the vision, strategy, and execution of tools and solutions that optimize content workflows. In this role, you will focus on driving operational efficiency, enhancing scalability, and fostering innovation in content creation processes, ensuring seamless delivery of personalized, high-quality content at scale.

Key Responsibilities

• Define and execute the vision, strategy, and roadmap for tools that optimize content creation and operational efficiency. Lead and bring forward GEN AI solutions for content creation across production at scale and net new content creation

• Build and deliver scalable solutions for managing end-to-end content production workflows, from ideation to delivery.

• Align product priorities with organizational goals, ensuring tools address business needs and enable growth

• Partner closely with marketing, creative, and operational teams to gather insights, align priorities, and deliver innovative GEN AI content creation tools.

• Foster a culture of collaboration and transparency by ensuring tools meet stakeholder needs and enhance team productivity.

• Lead initiatives to enable content personalization at scale, ensuring content resonates with multiple audiences and aligns with brand objectives.

• Drive process automation and implement technologies that reduce production timelines, enhance quality, and improve efficiency.

• Stay ahead of industry trends in content operations and emerging tools to keep the organization competitive and innovative.

• Leverage AI and advanced technologies to streamline workflows, improve decision-making, and drive scalable content solutions.

• Mentor and develop a team of product managers, fostering a culture of innovation, collaboration, and customer focus.

• Develop change management strategies to ensure smooth adoption of new tools and processes, addressing resistance and supporting stakeholders during transitions

• Monitor and analyze performance metrics to identify opportunities for continuous improvement.

• Create feedback loops and prioritize product enhancements to ensure tools evolve with business needs and market dynamics.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you:

• Four-year degree or equivalent experience

• 10+ years of product management experience with a focus on content creation, content operations, or creative workflows.

• Proven success in developing scalable solutions for content storage, reusability, and multi-channel deployment.

• Strong knowledge of content production processes, creative tools, and collaboration platforms.

• Experience leveraging AI and automation to optimize workflows and improve scalability.

• Exceptional ability to lead cross-functional teams and manage complex projects.

• Strong communication and stakeholder management skills, with a proven ability to influence at both strategic and operational levels.

• Demonstrated ability to think big, define OKRs, and drive measurable business outcomes.

• A bias for action, with a focus on delivering innovative solutions that meet business needs.

This position will operate as a Hybrid/Flex for Your Day work arrangement based on Target’s needs. A Hybrid/Flex for Your Day work arrangement means the team member’s core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click here (https://corporate.target.com/about/locations/Target-in-the-Twin-Cities) if you are curious to learn more about Minnesota.

Benefits Eligibility

Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_F

Americans with Disabilities Act (ADA)

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com.

Application deadline is : 02/21/2025